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Forevermark Diamond Journey

Forevermark Diamond Journey

The Forevermark Diamond Journey

Selected by hand, only a small percentage of the world's natural diamonds are eligible to become a Forevermark diamond. Every step of its journey adheres to strict criteria, calling on master craftsmen and the most experienced of experts to ensure that only the most beautiful diamonds are chosen to be inscribed as Forevermark.

Sourcing

Diamonds are nearly as old as the earth itself. They were formed billions of years ago from carbon, which crystallised under enormous pressure and high temperature below the earth’s surface.

An ancient mineral, the rough diamond is liberated from carefully selected mines around the world in countries such as South Africa, Botswana, Namibia and Canada. Each mine is required to uphold high business, social and environmental standards, and has benefitted the community where it originated, ensuring every Forevermark diamond is responsibly sourced.

Sorting

In its rough form, the diamond is carefully selected by experienced diamond sorters, who assess each diamond according to their natural characteristics, looking at their colour, size and shape.

Drawing on vast experience, diamond sorters masterfully assess the distinct characteristics of each rough diamond to ascertain those of potential Forevermark quality. Here the diamond is separated from lesser gems, where it continues on its journey to become Forevermark.

Cutting & Polishing

Forevermark demands only the very highest in cut criteria. Master craftsmen must devote consummate artistry and precise expertise to producing a Forevermark diamond, requiring that each one is cut and polished to the highest standard.

Having chosen the rough diamonds, these master craftsmen begin the process of cutting and polishing. Here is where the brilliance, fire and scintillation of a diamond are unleashed.

Once the diamond has been polished, it is evaluated and graded against a set of standards and can be classified among other diamonds.

Selection & Grading

A polished diamond is then sent to the De Beers Group Institute of Diamonds, where masters in the art of selection scrupulously verify that each diamond meets Forevermark’s exacting quality criteria. Here, expert graders draw on proprietary, state-of-the-art technologies and years of experience to examine each diamond, going beyond the technical 4Cs criteria to hand-select only the most beautiful to become Forevermark.

A Forevermark diamond will go through, at minimum, a seventeen-step process to be rigorously examined by expert graders for any flaws or imperfections that will impact its beauty. The diamonds are also scanned by industry-leading proprietary machines to check for their authenticity, carat weight and symmetry, and then hand-examined once again for flaws visible to the naked eye.

Forevermark inscribed diamonds must be natural and must have close to perfectly polished tables - this is where the inscription will be placed.

Inscription

Using proprietary technology, each Forevermark diamond is inscribed with a unique number - proof that it is of exceptional quality and utmost integrity.

Every Forevermark diamond is given an inscription that represents a three-fold promise: that the diamond is beautiful, rare and responsibly sourced. Invisible to the naked eye, this inscription includes the Forevermark icon and the diamond's own, unique number. The inscription is 1/20th of a micron deep – 1/5,000th the depth of a human hair – and is placed on the table facet of the diamond, using confidential, proprietary technology developed by the De Beers Group.

Design & Innovation

The Forevermark Design and Innovation Centre is a creative hub which develops Forevermark jewellery designs. Located in Milan, a city of high fashion, fine art and design, the FD&I consists of a group of designers that conceptualise and create jewellery which celebrate the beauty of Forevermark diamonds.